MAFC Case Competition

The event will include three types of cases, with teams made up of three students plus one alternate:

Corporate Finance/Accounting Case: Students will analyze the year-end report of a Canadian company, along with selected financial and news information to support their analysis.

Live Marketing Case: A Montreal-based company will present a real marketing challenge to the students for analysis and recommendations.

Marketing Communications Case: Students will get to show their creative side by developing a communications strategy.

Students will work on their cases in the morning, present after lunch, and we’ll wrap up with a short awards ceremony in the afternoon.